Lab 50 allows you to setup and configure several emails that are sent automatically as triggered by certain events such as membership sign-up or order completion. These email templates are highly customizable and are often used to relay information to the customer such as order number, estimated pick-up/shipping time, and the store hours.
Sample Email
Editing existing messages and adding new options:
- Go to Store Management > Email Messages and Customer Communication.
- Click on Create a new email message on the left panel, or double-click on an existing message to edit it.
The configuration settings are the following:
- Name: Name of the email to be sent out, such as Order Confirmation or Password Reminder.
- Description: Description of event, only viewable within Lab 50.
- Enabled: Make the email active.
- Deleted: Mark this email message as deleted.
- Format: Choose the email format to use for messages. Options include Plain Text or HTML.
- Brand: Used if multiple brands are set for your store. A brand must be selected in order for emails to be sent to customers.
- Event: Select an event from the drop-down list of events to trigger the email. Options include the following: Order Received, Order Printed, Order Ready for Pickup, Order Shipped, Membership Purchase - Web, Membership Purchase - APM, Membership Expiring, Password Reminder, Share Album, Share My Photos, and Upload Complete.
- From: Enter the from email in this format: The Company Name <info@thecompanyhere.com> (This provides the Descriptive from email name, and the reply-to address. The technical from email address will be customerservice@photofinale.com but will look like whatever you have in place of The Company Name in the user's inbox... a custom From email can be purchased if desired.)
- To: Automatically enters the customer email - % customer_email %
- CC: Select an additional email address to copy on sent messages.
- BCC: Select an additional email address to blind copy on sent messages.
- Message Subject and Body: Several messages are pre-loaded for your convenience. You can modify the text by clicking in the appropriate field and adding/removing text as needed.
3. Make the necessary changes to an existing message, or enter the information for a new message. You can right-click in the “Body” field for the email and select Insert Macro to access a list of available macros to insert into the email such as customer name.
4. When complete, click on Save changes on the left panel.