How to set a featured product, set up a product tag and use it in a coupon and promotion.
Helpful Tips
For more details, click into the child pages listed below.
- Where to set up: Coupons and Promos can only be set up in Lab 50.
- In a nutshell: Your sale can require user to enter a code OR, it can be based on what they purchase, with no need to enter a code. Most dealers require a code...to set this up, go to Store Mgmt > Coupons and define your code. Then go to Store Mgmt > Product discounts and promos and set your requirements (the conditions that need to be met, and the award once those conditions are met) for the promo.
- Multi-use coupons vs campaign: When creating your coupon code, most of the time you will create a Multi-use coupon. A Campaign would be for something like a Groupon, where the user essentially buys a unique code.
- Unlimited coupons: After you choose your type of coupon, you have the option to limit its use–this means limit the total number of times that code can be used overall...not per user. Most of the promos dealers use are set to Unlimited. Limiting the coupon would come into play for a promo where you are offering it to the first X people. "Free mug to the first 100 people to place orders" (limit=100). Or, if you want to test or give a "10 free whatevers" to someone... limiting use to an exact number will ensure the code can't be misused. There are other ways in the Promo section to limit coupon use (such as by date, by members-only, by day, and of course by what the coupon is valid for).
- Set valid dates: You will need to set a start and end date for the discount...this means you can set up your promos in advance! Or, you can easily resurrect a coupon from the past by adjusting dates.
- Product tags: When you set up the Conditions and Award, Product Tags are super helpful. We have set up a number of them (which you should check before using) but you can set up your own! To set these up, go into myLab and Store Mgmt > Product Tags. You create your own tag, then add the products that you want to be part of that group. Then, you can base your discount on that tag. Once you have added products to the product tag, ensure that the product cache is flushed by making a data change to any product. The change can be to any product, it does not need to be one of the products you've added to the new product tag. The simplest thing to do is just go into any product and add a space to the end of the description and then save it. If, when you return to Lab 50 and the tag you set up in myLab is not showing for selection in Lab 50, close Lab 50 and delete your Temp folder (located here... C:\Program Files (x86)\Lucidiom Lab 50\) then restart Lab 50.
- Include vs exclude: In the Awards tab, when you have the same product as the requirement (condition) and the award, you get this choice... Exclude is ticked by default, and SOMETIMES the Include is greyed out. If it's grey and you want to choose it, save your promo, then reopen and it will be available.
Promoting your coupon
Include the coupon code in the link to the product group. Read here for how to do it: https://www.photofinale.com/linked-coupon-codes/